https://www.carlyrobinsongraphicdesign.com/about daily 0.75 2024-02-10 https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/946181cd-91c9-4570-9119-b42cb9868f40/IMG_543BCCD4CABB-1.jpeg https://www.carlyrobinsongraphicdesign.com/contact daily 0.75 2023-05-22 https://www.carlyrobinsongraphicdesign.com/work daily 1.0 2023-05-21 https://www.carlyrobinsongraphicdesign.com/work/zune monthly 0.5 2023-01-02 https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/1654660614218-D6RV2R8MCSUBRFOZH2F5/PageLogo-06.png https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/0c577c63-91c0-4af6-a6df-95011d4b7375/Website_Updates31.jpg https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/d31c223f-4739-45ec-afd7-18c8cd802fec/Website_Updates.jpg https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/7bcff67f-2c86-4252-987f-a8c638ec975c/Website_Updates2.jpg https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/dddaa97d-a290-4282-843a-bc77ab5a75e1/Website_Updates3.jpg Work - Zune https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/fcbe7db7-90d5-43ee-9bc9-b78ef57e3f20/Website_Updates4.jpg Work - Zune https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/2d1b372e-84c3-487f-8f3a-8861998ddbd2/Website_Updates5.jpg Work - Zune https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/578de1d1-23b7-40e6-bea2-55c22b1ac3c8/Website_Updates6.jpg Work - Zune https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/2d755cae-fdca-4031-94e7-4be734650d1d/Website_Updates8.jpg Work - Zune https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/2b999f3b-0569-452c-bbc8-cdb168605d38/Website_Updates7.jpg Work - Zune https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/e466316b-e0f6-4f09-83e7-96d7ead5c8d5/Website_Updates9.jpg Work - Zune https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/6efeebb9-0423-428f-b982-83f0e652ac49/Website_Updates11.jpg Work - Zune https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/7c13e17d-f645-4299-80a2-836dade8cab5/Website_Updates12.jpg Work - Zune https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/8697db71-4582-4583-9054-fc73cb11db98/Website_Updates10.jpg Work - Zune https://www.carlyrobinsongraphicdesign.com/work/rancho-compasion monthly 0.5 2023-01-01 https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/0c3c31b8-5c8f-4ce4-8f9b-3c37f019aa94/RanchoIntroduction.jpg https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/9fa4abff-5c85-46de-824e-06f4f3ad5d8f/Website_Updates21.jpg Work - Rancho Compasión - Concepts & Sketches The goal of the brochure was to be informational. These possible thumbnails consider the inclusion of content describing the mission and history of this animal rescue, along with the programs and volunteer opportunities that are available at the location. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/f0605499-c249-4248-841b-4bd864c64599/Website_Updates22.jpg Work - Rancho Compasión - Typography & Color Palette A clean, contemporary, and approachable combination of typefaces was implemented for the various elements included in the brochure. The color palette was selected to demonstrate parity with the existing branding for Rancho Compasión — a neutral beige swatch was added for visual variety across design elements. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/1655532256999-4649O1PP9X75JX2JKB4Y/RanchoCompasion_ProcessGrid_Stroke4.jpg Work - Rancho Compasión https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/fef9a5d2-1600-4a59-9421-e105d0faf363/RanchoCompasion_ProcessGrid3.jpg Work - Rancho Compasión https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/6c728107-9870-410f-ac6a-f0d5478d8a93/MockupSize_Website.jpg Work - Rancho Compasión https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/4181b379-25a1-47c3-bf4b-2c8a418ea1e5/MockupSize_Website2.jpg Work - Rancho Compasión https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/3c57103c-1c39-4f71-9e5f-b39d0c8067cb/BorchureEnvironmental1.jpg Work - Rancho Compasión https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/b0c690d2-6d37-4eea-8043-0c57accd299d/BrochureEnvironmental2.jpg Work - Rancho Compasión https://www.carlyrobinsongraphicdesign.com/work/muirs-tea-room monthly 0.5 2022-08-10 https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/1654660614139-5RWVD3YW9WYE7P5YJPKO/PageLogo-05.png Work - Muir's Tea Room https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/0edb94c3-f521-48ad-9095-ad53ce4b707f/Website_Updates32.jpg Work - Muir's Tea Room - Original Branding & Proposed Rebrand The original logo for Muir’s Tea Room consists of a highly detailed illustration that emphasizes the brand’s elegant aesthetics in combination with its relation to conservation and sustainability. The mark is highly detailed and runs the risk of scaling poorly when applied to smaller products. The updated identity for Muir’s Tea Room has been simplified to provide a much more contemporary representation of the ideals and services offered by the boutique brand. The organic mark emphasizes the connection between enchanted themes, sustainability, conservation efforts, and the service of tea. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/f9b9a0f6-4db8-4926-b0aa-1610a084def2/Website_Updates13.jpg Work - Muir's Tea Room - Concepts & Sketches When developing potential directions for Muir's Tea Room's new brand identity, many possibilities were considered. Explorations included lettermarks, abstract floral concepts, silhouettes that utilize negative space, and themes of nature and fantasy. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/e9c5661a-ecb6-4f56-8cf4-339a1df4e2cf/Website_Updates14.jpg Work - Muir's Tea Room - Typography & Color Palette Typographic elements are set in various weights of Servus Slab, as its characteristics complement the organic qualities of the brandmark. The final color palette was selected as a means of emphasizing the brand’s sophistication in addition to its relationship to natural themes. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/fb441654-25d9-4d4d-82a2-7c7570919ff9/Website_Updates15.jpg Work - Muir's Tea Room https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/9e978539-6915-425c-960f-f28532f8a542/Website_Updates16.jpg Work - Muir's Tea Room https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/fe723967-335d-47dd-9a6a-6473e9bf061c/Website_Updates17.jpg Work - Muir's Tea Room https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/4e2b1330-4642-40ed-8be8-6b95b3ca47dc/Website_Updates18.jpg Work - Muir's Tea Room https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/07730efd-acaa-44b5-b10a-0d3e0f3c749b/Website_Updates19.jpg Work - Muir's Tea Room https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/f46400f5-fcb1-481c-a3c8-91c5dd2800ca/Website_Updates20.jpg Work - Muir's Tea Room https://www.carlyrobinsongraphicdesign.com/work/switch-a-roo monthly 0.5 2023-01-01 https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/c356a331-ce1b-4d0d-836f-34c0ff2cb147/SwitchARoo_ProcessGrid3.jpg Work - Switch-A-Roo! https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/72f4f5c3-e556-4d4a-a8bd-ea7b5723f41a/SwitchARoo_ProcessGrid.jpg Work - Switch-A-Roo! - Digital Wireframes After some initial sketches, wireframe concepts were developed digitally in order to provide the basic structure and design of the application, while simultaneously showcasing all of the screens that the application would require. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/ee953621-08d1-463a-aee6-0151bae3dbef/Website_Updates22.jpg Work - Switch-A-Roo! - Typography & Color Palette A playful, yet contemporary combination of typefaces was utilized across the application, to emphasize the good-natured objectives of the application. A palette based on softened primary colors was selected in order to provide the application with a youthful and lighthearted look and feel that resonates with the target demographic. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/05ff21ee-5c65-428b-ba95-26f2e3eceb4c/SwitchARoo_ProcessGrid4.jpg Work - Switch-A-Roo! https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/062e3f42-a03b-4be1-8029-5ddd114c7ba2/SwitchARoo_ProcessGrid5.jpg Work - Switch-A-Roo! https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/ea560c92-0f06-44f5-8156-1d433a6b57be/SwitchARooEnvironmental1.jpg Work - Switch-A-Roo! https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/8a1da1ba-f8f3-4ef0-96be-1c24eecb32bb/SwitchARooEnvironmental2.jpg Work - Switch-A-Roo! https://www.carlyrobinsongraphicdesign.com/work/malika-favre-booklet monthly 0.5 2023-01-01 https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/1672616308248-R5JMWXMXH9P2R9J1OSGN/68+copy.jpg https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/184c3747-05e4-4cac-8cb8-8c9117154a77/Website_Updates46.jpg Work - Influential Designer Booklet - Concepts & Sketches Malika Favre’s illustrations often emphasize the use of negative space. With this in mind, my strategy was to use these types of images to fill half of a spread, with typographic elements placed in empty areas. The key here was to support the artwork — not compete with it. The use of a grid was adhered to which ensured visual consistency. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/729be08c-5304-45de-9c60-ef25bb647ea4/Website_Updates45.jpg Work - Influential Designer Booklet - Typography & Color Palette Typographic selections were chosen to demonstrate parity with Malika Favre’s branding. Different weights of Mr Eaves San OT provide the headlines and copy, while closely emulating the typographic element seen in Favre’s logo. Likewise, the primary color palette was selected to align with Favre’s flagship palette. The spreads in the booklet utilize black, white, and an accent color that supports the accompanying illustrations. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/18de9a7f-95e5-47c9-84d4-777cc8e37786/Website_Updates47.jpg Work - Influential Designer Booklet https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/f88dc032-12eb-4ddb-9a87-e86ef98b3b03/Website_Updates49.jpg Work - Influential Designer Booklet https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/492affa4-db23-4f10-b8cf-cb115d48395f/Website_Updates50.jpg Work - Influential Designer Booklet https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/7d096819-b319-4ebf-acfa-8500325208c0/Website_Updates51.jpg Work - Influential Designer Booklet https://www.carlyrobinsongraphicdesign.com/work/healthkit monthly 0.5 2023-01-01 https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/4b22f273-789d-4a80-9b42-b69cc31c66cc/iphone-x-mockup-02+copy.png Work - healthkit https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/f0e89e15-e215-49f4-b842-c08b1396e2b4/Website_Updates53.jpg https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/a851c1b1-9234-44f7-b187-171c7e6f1240/healthkit_ProcessGrid+copy.jpg https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/a31b12c8-e50c-49e4-8c8c-5163849ac16e/Website_Updates52.jpg Work - healthkit - Typography & Color Palette A friendly yet contemporary typeface was selected for typographic elements to aid in user navigation. Given the variation of items that appear within this design solution, a singular typeface was implemented in varying weights to ensure a sense of unity. A vibrant triadic color palette was applied in order to emphasize an energetic sensation of freshness. Shades of green are primarily used for navigational items with saturated oranges and purples applied as secondary colors. https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/9bcd1dde-306a-4904-a2b7-d887fcc9688a/healthkit_ProcessGrid6.jpg Work - healthkit https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/b3b9b3b2-90aa-4e4f-a0d2-4c4f6c964ad1/healthkit_ProcessGrid7.jpg Work - healthkit https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/46a3ffaa-381a-4ee7-a236-a88c49e4474a/Website_Updates54.jpg Work - healthkit https://images.squarespace-cdn.com/content/v1/62a01e014247b221eb69edd2/156fac3f-22a1-4aa6-9190-dbbd01fbb373/Website_Updates55.jpg Work - healthkit